Loft in Amsterdam

The Loft is an amazing concept in Amsterdam that has such an original idea around it! Basically it is a showroom where you can buy whatever is in the space...and I mean everything. A lot of natural materials, modern, rustic and industrial....mixed with an incredibly refined eye...not for the faint of heart as it looks effortless but really isn't. The idea is very much like The Apartment by the Line in New York (which is stunning as well). The loft is run by The Playing Circle group and they have other lofts and apartments around the city with various looks that they rent as great meeting or event spaces. Go check it out here...